The Business Administration Diploma (BAD) Program aims to:

1- Provide students with a comprehensive understanding of various aspects of business, including marketing, finance, strategic management, human resources, and administrative management.

2- Develop students' leadership skills, including the ability to make strategic decisions, guide, motivate, and manage teams effectively.

3- Enhance students' abilities in economic and financial analysis and applying strategic thinking to solve organizational problems.

4- Foster innovative thinking and entrepreneurial skills, encouraging students to create and implement ideas in the job market.

5- Promote social awareness and social responsibility among students, and enhance ethical values in business practices.

6- Improve students' job market opportunities by equipping them with the necessary skills and knowledge for success in various fields and industries.

7- Prepare students to successfully navigate the rapidly changing business environment and the challenges it poses, enhancing their strategic thinking and smart decision-making abilities.

The Business Administration Program includes a set of core modules that cover all aspects of business administration. Here are the key modules covered in the program:

1- Introduction to Business Administration

  - Definition and importance of business administration

  - History and evolution of business administration

  - Basic concepts in business administration

  - The four functions of management: planning, organizing, leading, and controlling

2- Organizational Behavior Analysis

  - Definition and importance of organizational behavior

  - Factors influencing organizational behavior

  - Theories of organizational behavior

  - How to analyze organizational behavior within institutions

3- Operations and Production Management

  - Definition of operations and production management

  - Planning and designing operations

  - Quality management in operations

  - Supply chain management

4- Administrative Strategies

  - Definition of strategic planning

  - Steps for preparing administrative strategies

  - Analysis of internal and external environments

  - Implementation and follow-up of administrative strategies

5- Administrative Leadership

  - Definition and importance of leadership in management

  - Theories and styles of leadership

  - Effective leadership skills

  - Building and managing work teams

6- Financial Management

  - Principles of financial management

  - Financial planning and budgeting

  - Financial statement analysis

  - Management of financial resources

7- Marketing and Customer Management

  - Basic marketing concepts

  - Planning and implementing marketing strategies

  - Customer relationship management

  - Market analysis and target audience identification

8- Human Resource Management

  - Human resource planning

  - Recruitment and selection

  - Employee training and development

  - Performance evaluation and motivation

9- Executive Management Skills

  - Effective communication skills

  - Time management and work pressure management

  - Decision-making and problem-solving

  - Innovation and creativity in management

10- Applications of Business Administration in Public and Private Institutions

  - Comparison between business administration in the public and private sectors

  - Case studies in business administration

  - Applications of business administration in small and medium enterprises

  - Success strategies in changing business environments

Covering these modules ensures that program participants are equipped to handle various aspects of business administration effectively and efficiently, in line with the changing demands of the job market.